Meet Elizabeth Sieger: Owner of Sketch + Sentiment

Elizabeth is not only extremely talented but she adds a creative twist with the type of products she offers. She creates and sells one of a kind products such as plush dolls, wall hangings, & illustrations to name a few! She takes her graphic design skills and illustrates products that would have personal meaning to each of her clients. Elizabeth absolutely loves connecting with customers and bringing their ideas to life! Her husband is an Army veteran. They are recently settled just outside Cincinnati, Ohio.

“Just consistently show up for yourself and your business and it will all come together.”

-Elizabeth Sieger

What made you decide this career path? I’ve always been passionate about using my creativity; my mom taught me to sew at a young age, so creative hobbies were second nature to me. In high school I really got into sewing my own clothes and reconstructing thrifted clothing. I earned my Bachelor of Science in fashion design, and through my various jobs over the years, refined my graphic and product design skills so that I could turn it into my own business. 

Where have you lived and what has been your favorite base so far? I think I was destined to be an Army wife – prior to meeting my husband, I lived in 5 states and moved countless times for my own career. My husband spent the majority of his career based at Fort Hood, TX, so that is actually the only base I have lived on, and by default, my favorite! 

What is the biggest challenge of being a military spouse and pursuing your career? The biggest challenge is finding stability. I think it’s safe to say that every military spouse has experienced the chaos of having a plan, then having that plan change multiple times over, up until the last possible minute. It’s a huge challenge for a military spouse to hold a stable career this way, when your world can be turned upside down at the drop of a hat, and you have to up and move every 2-3 years. I was living in Dallas when my husband and I were dating, so when we got married, I moved 2.5 hours away to Fort Hood. My employers could not fathom me working remotely, despite my job being 95% on the computer. It was tough to give up a position that I had worked so hard for! 

What are your other hobbies? I love to bake! I’ll take any excuse I can get to whip up a new recipe. I also love to do home DIY projects and crafting in general. My next project is to refurbish a dollhouse for my daughter’s birthday.

What are some benefits of being a military spouse as a business owner? The military comes with an incredible community. We are so connected by our experiences. If you put yourself out there, there will always be someone willing to listen. I have found lifelong friendships through the Army, and I’ve found that the same amazing community extends to its business owners.

If you could, what advice would you give yourself when you first started your business? I recently stumbled upon the quote, “everything you want is on the other side of consistency.” It’s so true, and it’s become a bit of a mantra for me. It’s easy to feel like you have to set your dreams aside when you are constantly moving, have kids, and go through life changes – I wish I could go back and tell myself that if I could just consistently show up for myself and for my business, it would all come together. 

Contact Elizabeth-





Photo Credit- Alex Morgan, — 

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